Services

Search Engine  Optimization

Proven experience reaching that top spot.

The Worldbank
MIT Technology Review
Tufts Medical Center
Puck.news
Cred.ai
MIT
TripAdvisor
WordPress VIP
SBLI
Swagger.io
NetBrain
American Student Assistance

Search engine optimization,
backed by proven results.

Organic growth to reach that first result, specifically geared towards
increasing the quality and quantity of leads and subsequent sales.

First position on Google for a target keyword

Services & Capabilities

The SEO related work I do goes well beyond what a traditional search engine optimization firm provides. Years of experience building, measuring and growing high volume websites allows me to recommend what matters most, and directly make it happen.

  • Site-wide Audits Ensure your website is crawlable, indexable, and technically sound. From resolving crawl errors to implementing structured data and improving core web vitals, I manually review in detail each site I work on.

  • Keyword Research Identify the most valuable keywords your target audience is searching for, and determine which are realistic to reach for. I provide specifics on how to rank at the very top for these keywords.

  • Technical Site Optimization Analyze and improve all aspects of your website in the best ways possible, focusing on what matters most. With access to your codebase, I can directly implement changes.

  • Content Strategy & Optimization Create and optimize content that ranks and converts well, while understand how to enhance it with AI in safe ways that don't lead to penalties.

  • Competitor Analysis Understand what your competitors are doing well, and uncover ways to outrank them with specific, strategic plans and obtainable goals.

  • Analytics & Reporting Track and measure your keyword rankings and SEO performance using Google Search Console, Google Analytics and other tools to get a handle on organic attribution.

  • Local SEO Optimize for local search results with structured metadata like schema.org and using tools Google My Business to increase brand visibility for geographically targeted searches.

  • International SEO Target worldwide audiences effectively, ensuring that the right content is provided to multilingual and multi-regional customers.

  • SEO for WordPress Deep coding experience with WordPress allows me to provide and implement advanced SEO strategies while working with plugins like Yoast and RankMath.

  • Performance Optimizations Improve website speed, reduce load times, and enhance Core Web Vitals scores to provide a better user experience and rank higher on Google.

  • Seamless Website Migrations Plan and execute SEO-friendly migrations for site redesigns, rebranding, or platform changes, ensuring no loss of rankings or traffic.

  • Schema Markup Implementation Add structured data to your site to improve search engine understanding and qualify for rich results like FAQs, reviews, and product details.

  • AI Optimization Monitor and optimize your site for AI bot indexing to have your brand's products, services and content appear in ChatGPT and other commonly used GPT and LLM prompts.

Kevin made extremely valuable proactive suggestions to enhance our SEO rankings while building our corporate WordPress blog. His suggestions worked, and improved our search rankings so much so that our blog began outranking some of guides on tripadvisor.com.
VP of Engineering
predictive analytics

Real World Proven Results

With years of experience optimizing websites for search engines, I specialize in driving traffic, increasing rankings, and improving ROI. From technical audits to content strategies, I tailor solutions to meet the unique needs of every client.

  • 100+ successful SEO campaigns

  • Millions of search impressions delivered

  • Technical SEO audits for enterprise clients

  • Keyword strategies tailored to your goals

  • Trusted by businesses of all sizes

search engines

SEO + Direct Implementation

A fast, technically sound website is the foundation of SEO success. I specialize in improving performance, crawlability, and Core Web Vitals for search engine rankings.

  • Core Web Vitals optimization

  • Crawlability and indexing improvements

  • Schema markup for rich search results

  • Site speed and performance enhancements

  • Mobile-friendly and responsive design strategies

content

Smart Content Strategies

I create and optimize content strategies with a true understanding and grasp on your product and it's audience. I don't recommend generalized approaches, everything is highly specific to your unique business situation.

  • Site analysis and re-architecture

  • Blog post and landing page optimization

  • Competitor analysis and content gap analysis

  • SEO-friendly content creation processes

  • Structured data for enhanced search visibility

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Safe AI Usage to Boost SEO

I use AI tools responsibly to enhance writing productivity, perform deep competitive analysis, and identify potential issues across your site. By integrating AI into SEO workflows, I ensure faster, smarter, and more precise results without compromising accuracy or ethics.

  • Accelerated content creation with AI assistance

  • In-depth competitor analysis using advanced AI tools

  • Automated scanning for technical SEO issues

  • Responsible use of AI to enhance productivity without cutting corners

  • Insights into trends and opportunities through AI-powered tools

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Local SEO for Targeted Visibility

Improve visibility in local search results with strategies that help businesses thrive in specific geographic markets.

  • Google Business Profile optimization

  • Local citation building

  • Localized content strategies

  • Review management and reputation building

  • NAP (Name, Address, Phone) consistency checks

Common Concerns When
Hiring an SEO Consultant or Agency

Businesses often have many valid concerns and questions when looking for an SEO consultant or agency. Here are answers to the most common I've encountered.

Concern Solution

Reliability & Results

Businesses may worry that an SEO consultant or agency won’t deliver tangible results or could take too long to show improvements in rankings and traffic.

I focus on measurable, data-driven results and provide transparent reporting to track performance over time. With proven strategies and a commitment to ROI, I ensure you see meaningful improvements in organic search rankings and traffic growth.

Transparency in Strategies

Companies may fear that SEO strategies are unclear or involve risky practices that could lead to penalties from search engines.

I employ 100% white-hat SEO techniques that comply with Google’s guidelines. My process is completely transparent, and I take the time to explain the strategies, tools, and methods I use to optimize your site safely and effectively.

Cost vs. Value

Clients often wonder if the cost of hiring an SEO expert will be worth the investment and whether the value will outweigh the expense.

I design SEO strategies with ROI in mind, focusing on high-impact initiatives that deliver real value. By targeting the most effective opportunities for growth, I help businesses generate more leads and revenue from organic traffic.

Scalability of Services

Larger businesses may worry that a consultant lacks the resources to handle enterprise-scale SEO campaigns.

I’ve worked with enterprise organizations on large-scale SEO projects, including technical audits, content strategies, and international SEO implementations. My experience ensures I can handle SEO campaigns of any size with meticulous attention to detail.

Integration with Existing Teams

Companies might fear that a consultant won’t collaborate well with their in-house marketing or development teams.

I specialize in working seamlessly with in-house teams and external stakeholders. From strategy to execution, I ensure my work complements your existing workflows, tools, and goals for a collaborative, efficient process.

Long-Term Support & Maintenance

SEO is a long-term investment, and businesses may worry about consistency and support beyond the initial engagement.

I offer ongoing support, monitoring, and optimization to ensure your site’s SEO performance continues to grow. My commitment to long-term success means I’m here to adapt strategies as algorithms and competition evolve.

Accountability & Reporting

Clients may worry about whether they’ll receive consistent updates and actionable insights to understand their SEO progress.

I provide detailed, customized reports that highlight key metrics like rankings, traffic, and conversions. Regular communication ensures you’re always informed about the progress and success of your SEO campaign.

Risk of Penalties

Companies often fear that bad SEO practices could lead to penalties or harm their online reputation.

I only use ethical, white-hat SEO techniques that are designed to align with search engine guidelines. My strategies protect your site from penalties while building long-term, sustainable growth.

Industry Expertise

Businesses may worry that an SEO consultant doesn’t have the specific industry knowledge to tailor strategies to their niche.

I take the time to deeply research your industry, competitors, and target audience. This allows me to craft highly customized strategies that align with your business objectives and speak directly to your ideal customer.

Unrealistic Promises

Companies may be wary of consultants or agencies that guarantee unrealistic results, like instant rankings or overnight traffic growth.

I set realistic expectations and focus on sustainable growth over time. SEO is a long-term process, and I work closely with clients to define achievable goals and deliver meaningful, lasting results.

Questions About SEO
& The Role of a Consultant

Businesses often have questions about SEO and what to expect when hiring an SEO consultant. Here are answers to some of the most frequently asked questions.

What does an SEO consultant do?

An SEO consultant helps businesses improve their search engine visibility by optimizing website content, structure, and performance. This includes conducting keyword research, performing technical audits, developing strategies for link building, and monitoring results to achieve measurable improvements in rankings and traffic.

How long does it take to see results from SEO efforts?

SEO is a long-term investment. While some improvements can be seen in as little as 2-3 months, significant results often take 6-12 months or longer, depending on factors like competition, website history, and the specific strategies implemented.

How do search engines rank websites?

Search engines rank websites based on numerous factors, including relevance, authority, and usability. This involves analyzing keywords, backlinks, user experience, and technical performance. For a detailed overview, refer to Google’s guide on how search works.

What is a typical salary for a full-time SEO consultant?

The salary of an SEO consultant can vary widely. Highly skilled consultants capable of achieving top rankings for competitive keywords can earn well over $100k/year due to their rare expertise. Entry-level or less specialized roles, such as tool-based analysis or report generation, typically range from $40-70k/year in the US.

What hourly rate can I expect to pay when hiring an SEO consultant?

Hourly rates for SEO consultants vary widely based on expertise and location. Rates typically range from $75-$200/hour, with top-tier consultants or agencies charging even more for complex projects or specialized skills.

Beyond hourly rate, what are the typical costs associated with SEO?

SEO costs may include tools like Ahrefs or SEMrush, content creation, link-building campaigns, and technical improvements like website speed optimization. These can range from a few hundred to thousands of dollars per month, depending on the project scope.

What does SEO mean? I know it’s “search engine optimization,” but what is that?

SEO, or Search Engine Optimization, is the practice of improving a website’s visibility in search engines like Google. This involves optimizing content, structure, and performance to attract organic traffic and improve search rankings.

What are some common tools used for monitoring and measuring SEO performance?

Popular tools include Ahrefs, SEMrush, Screaming Frog, and Google Analytics. These tools help track rankings, analyze backlinks, audit websites, and monitor organic traffic.

Where can I find a good guide on all aspects of SEO?

Google’s own SEO guidelines are the best resource for understanding the fundamentals and best practices of SEO. They cover everything from technical optimization to content strategy.

What are Core Web Vitals, and how do they impact rankings?

Core Web Vitals are metrics that measure a website’s user experience, including loading speed, interactivity, and visual stability. These metrics are ranking factors in Google’s algorithm, so improving them can boost both user satisfaction and search visibility.

What’s the difference between on-page and off-page SEO?

On-page SEO focuses on optimizing elements within your website, such as content, meta tags, and internal linking. Off-page SEO involves external factors, like backlinks and social signals, to boost your site’s authority and rankings.

What is technical SEO, and why does it matter?

Technical SEO involves optimizing a website’s infrastructure to ensure it’s crawlable, indexable, and fast. This includes tasks like improving site speed, fixing broken links, implementing structured data, and resolving crawl errors to improve search engine rankings.

Benefits of working together

data trends

Results-Driven Strategies

I focus on creating data-driven strategies that align with your business goals. By identifying opportunities through keyword research, technical audits, and competitor analysis, I help you achieve measurable improvements in search rankings, traffic, and conversions.

team work

Direct Access to Expertise

When you work with me, you’re working directly with an SEO expert. I avoid unnecessary middlemen or project managers, ensuring fast communication and actionable insights. I'm always available via email, Slack, or your preferred tools to make collaboration seamless.

report

Transparent Communication

Regular updates and clear communication are at the heart of every successful SEO campaign. I keep you informed with detailed reports, meaningful insights, and regular strategy sessions. I also integrate into your existing communication channels, like Microsoft Teams or Asana, to keep everything aligned.

revenue

Sustainable Growth Without Shortcuts

I prioritize long-term success over quick wins. Using white-hat techniques and ethical SEO practices, I ensure your site achieves steady, sustainable growth while avoiding penalties and maintaining compliance with search engine guidelines.

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Adaptable to Your Business Needs

With years of experience working across industries, I tailor SEO strategies to fit your unique business goals. Whether you’re an eCommerce store, a local business, or an enterprise-level organization, I bring customized solutions that deliver results.

team spirit

Proven Experience, No Ego

I’ve helped businesses of all sizes achieve significant SEO gains, from local startups to enterprise-level organizations. My focus is always on the work and the results—not on ego. I’m open to collaboration, feedback, and ideas to ensure your success.

Let's Chat

If you're looking for help with your WordPress stack, I'd love to hear from you. Schedule a free 15 minute consultation on Google Meet using the availability calendar below.

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